Peel Region’s Malton Village the first of five programs to be certified
BRAMPTON, ON (June 30, 2025) – Marking the last day of Seniors Month, Peel Region is proud to announce that its Adult Day Services (ADS) program at Malton Village in Mississauga has become Canada’s first adult day program to receive Butterfly certification from Meaningful Care Matters. With one in five Peel residents expected to be over the age of 65 by 2041 and the increasing prevalence of dementia, this milestone reflects Peel’s commitment to delivering exceptional, person-centered care for seniors.
The Butterfly approach transforms the experience for people supported by creating a warm, engaging environment that values each person’s emotional well-being, personal history, and individuality. For people living with dementia, this model fosters meaningful connections, emotional expression, and improved quality of life.
This emotion-based model of care also empowers staff to interact more deeply and authentically with people attending ADS services by focusing on the unique experiences, interests, and stories that have shaped their lives — helping to reignite joy, purpose, and connection regardless of their diagnosis or physical needs.
Peel Region was the first in Ontario to implement the Butterfly approach in its Long Term Care Centres and fully intends to maintain its leadership in emotion-based care. As part of the Seniors Services Strategic Plan, all five Peel Region ADS centres will undergo the Butterfly certification process in 2025 to ensure those who attend the services receive innovative, integrated, person-centred care.
To support this initiative, over 90 ADS team members completed intensive Butterfly training that focused on emotional connections and reflective activities. This training will enhance the meaningful connections ADS team members create every day with people living with dementia.
Peel Region also applies the emotion-based care approach to its Virtual ADS programs. Results presented at AdvantAge Ontario’s 2025 Convention earlier this month showed how Virtual ADS programs improve socialization, provide cognitive stimulation, and increase positive mood by up to 25%. To learn more about our virtual ADS, call 905-791-7800 extension 1125. For more information about implementation of the Butterfly approach in Adult Day Services, please reach out to admin@meaningfulcarematters.com.